Testimonial Mashup Video - Scope of Work

This document outlines the scope, process, deliverables, pricing, and other important details regarding Testimonial Mashup Video.

Scope

The scope of the project includes the production of a Testimonial Mashup video that highlights the satisfaction of customers or employees and builds trust and credibility for the product or service.

Purpose

The purpose of the Testimonial Mashup Video is showcase real experiences and positive feedback from customers, demonstrating the value and effectiveness of the offering.

Usage

The Testimonial Mashup Video can be shared on websites, social media platforms, email marketing campaigns, landing pages, and presentations. 

Benefits

• Builds trust and credibility
• Increases brand reputation
• Engages and influences prospects
• Demonstrates product/service value
• Drives conversions and sales
• Differentiates from competitors
• Improves customer relationships

Deliverables

1. One video will be delivered in .mp4 format in Full HD definition (And in the selected Aspect Ratio) 
2. All project files will be delivered to the client on the Client Portal. 

Video Elements

Testimonial Mashup video is divided into two main parts: Product UI and Non-UI. Below are the specific details:

1. UI (%): 25%
2. Non-UI (%): 75%
3. UI Elements: UI recording 
4. Non-UI Elements: Testimonial footage, animated icons, kinetic typography, stock footage

Add-ons

The following add-ons are available at an additional cost: 

1. Subtitles: Subtitles can be added to the video to improve accessibility and viewer experience. We can also create subtitles in different languages.
2. Excess Duration: Any video type extending the standard duration of 60 seconds. 
3. Fast Delivery: We understand the importance of timely delivery. We offer expedited delivery options to meet your deadlines. Additional charges may apply based on the project's complexity and the standard delivery timeframe, i.e. 14 working days. 
4. Revisions: We offer 2 revision rounds to ensure client satisfaction. Additional revision rounds can be accommodated at an additional cost.
5. Multiple Video Aspect Ratio: Customization of the video aspect ratio to suit different platforms and screen sizes. (TikTok, Instagram, Facebook, LinkedIn, YouTube)

Pricing Distribution for Add-ons:

Add-on	Additional Cost
Fast Delivery	$1000- 10 business days $500 - 15 business days $200 - 20 business days
Extended Duration (exceeding 60 seconds)	$450 - Additional 15 seconds $750 - Additional 30 seconds $900 - Additional 45 seconds $1000 - Additional 60 seconds
Video captions/subtitles	$30 - English $50 - Other
Different Aspect ratios	$150  per variation
Additional Revisions	$100 per revision

Process

To ensure your satisfaction, we've divided our Testimonial Mashup Video Production process into two phases: Pre-production and Production.

Pre-production Phase

1. Placing order: To  begin with the process, you need to place the order on the Client portal and provide your detailed requirements by submitting the Intake form. 
   
   We'll start by getting to know your business, competition, and target audience, so we can create a video that perfectly fits your needs. 
   

    

   Check out: How to Place an Order on Client Portal?

2. Storyboard: A visual representation of the video's scenes and transitions. You'll have up to 2 free revisions to finalize the illustrations. 
3. Full HD Video Recording and HD images: We'll need full HD video recordings or HD images that you want to include in the mashup video.

Production Phase

We'll produce the video using industry-standard software such as After Effects and Premiere Pro. Our skilled team will handle the editing process to create a compelling and visually appealing video.

• Music and Sound effects: We'll incorporate appropriate background music and sound effects to enhance the overall viewing experience. 
• Animation and Compilation: Custom animation and visual elements will be created to bring the video to life.

Client Communication

All communication related to the video project will happen on the Client Portal. Response turnaround time: 24 hours. Emails or scheduled calls can be used for strategic communication.

Schedule of Deliverables

The standard turnaround time for producing video is 10-14 business days. In case of a faster turn-around, you can opt for a suitable add-on. (Refer to pricing table above)

Note:

1. One open video request at a time
2. The turnaround time starts after we have received all the required information related to the project and nothing is pending from the Client’s side. E.g. If Figma access or branding guidelines are pending, the video production time doesn’t start.
3. The turnaround time doesn’t include the time we wait for the Client’s review and revisions. For example, If the script is delivered for review on day 3 and the client sends feedback on day 5 (two days was client revision time), the clock for video production time starts from day 6. 

Revisions

1. Two rounds of revisions at each stage. E.g. Suggestions given on two different dates are considered as two rounds
2. We will proceed to the next stage only after receiving a "final approval" message from you. "Final approval" means that you explicitly use the words "approved" or "final" in your message.
3. Any revisions requested in a previous stage after the final approval will be assessed for additional effort. We will inform you of any associated fees before making the revisions.
4. If the final video does not meet the original instructions or misses any requirements, we will make the necessary revisions at no additional cost. However, if there is a change in the scope or design requirements, subsequent deliverables will be charged.

Please note that any revisions mentioned above may affect the delivery schedule. 

Rationale: Revisions take time and incur additional costs. If the original instructions are followed, but the project scope changes or there are changes from a previous stage, the entire process needs to be repeated. This requires additional effort from the scriptwriter, storyboard artist, voiceover artist, and video editor to synchronize everything again.

Billing

1. Payment terms: 100% Upfront

Read to find out more details on how to process and manage billing on client.

Service Availability

1. Business hours: 9 AM GMT TO 7:30 PM GMT, Monday to Friday
2. Client Portal response time: 24 hours

We are committed to delivering a high-quality video that exceeds your expectations. 

Frequently asked questions (FAQs)

1. What is a Testimonial Mashup Video?

   A Testimonial Mashup Video is a compilation of multiple customer testimonials that are creatively edited together into a cohesive and engaging video.

2. How long should a Testimonial Mashup Video be?

   The duration of a Testimonial Mashup Video depends on various factors, including the number of testimonials, the content to be included, and the overall purpose. Generally, keeping the video concise and focused is recommended, with a typical duration ranging from 1 to 3 minutes.

3. Can I customize the Testimonial Mashup Video to match my brand's style?

   Yes, absolutely! webdew offers customization options to align the Testimonial Mashup Video with your brand's style, including incorporating your brand colors, logo, and typography. This ensures a consistent and cohesive visual representation of your brand throughout the video.

4. How can I gather video testimonials for the Testimonial Mashup Video?

   webdew can guide you through the process of collecting video testimonials from your satisfied customers. This can involve reaching out to customers and requesting them to record a video sharing their positive experiences with your products or services. webdew can then curate and select the most impactful video testimonials for inclusion in the Testimonial Mashup Video.

5. How does the Testimonial Mashup Video improve customer relationships?

   The Testimonial Mashup Video helps foster stronger customer relationships by featuring real customer testimonials. By showcasing the positive experiences of your existing customers, the video reassures and strengthens the bond with your audience, making them feel valued and appreciated.

6. What are the deliverables included in the Testimonial Mashup Video project?

   The deliverables for the Testimonial Mashup Video project include one video in .mp4 format with Full HD definition, adhering to the selected aspect ratio. Additionally, all project files will be delivered to the client on the Client Portal for easy access and future reference.

7. Are there any add-ons available for the Testimonial Mashup Video project?

   Yes, webdew offers several add-ons at an additional cost for the Testimonial Mashup Video project. These add-ons include scriptwriting services, professional on-screen actors, professional voiceover artists, subtitles in different languages, customization of video aspect ratios, fast delivery options, and additional revision rounds.

8. What is the pricing structure for the add-ons in the Testimonial Mashup Video project?

   The pricing for the add-ons varies based on the specific requirements. For example, fast delivery options have different pricing tiers based on the desired turnaround time. Extended duration beyond the standard 60 seconds incurs additional costs, and there are separate prices for professional voiceover artists, on-screen actors, scriptwriting, video captions/subtitles, and customization of aspect ratios.

9. How is client communication handled during the Testimonial Mashup Video project?

   All communication related to the video project will take place on the Client Portal. The response turnaround time is 24 hours, and strategic communication can be conducted via emails or scheduled calls.

10. What is the standard turnaround time for delivering the Testimonial Mashup Video?

    The standard turnaround time for producing the Testimonial Mashup Video is 10-14 business days. If you require a faster turnaround, you can opt for the fast delivery add-on, which incurs additional charges based on the project's complexity and the desired delivery timeframe.

11. What are the payment terms for the Testimonial Mashup Video project?

    The payment terms require 100% upfront payment for the Testimonial Mashup Video project.