SaaS How-to video - Scope of Work

This document provides an overview of the scope, process, deliverables, pricing, and other important details related to the creation of a SaaS How-to video.

Scope

The scope of the project includes the production of a How-to Video with a standard duration of up to 3 minutes, specifically tailored for the Software-as-a-Service (SaaS) platform.

Purpose

The video's purpose is to deliver clear step-by-step instructions and guidance to the audience on how to effectively use the SaaS product and achieve specific tasks or outcomes.

Usage

The SaaS How-to Video will be utilized on various platforms, including the SaaS website, social media, and video-sharing platforms. It will serve as valuable instructional content for new users during onboarding, as well as a reference guide for existing users to enhance their experience with the SaaS product.

Benefits

  • Enhanced user understanding of the SaaS platform
  • Visual step-by-step guidance for seamless user onboarding
  • Improved user retention and engagement
  • Simplified complex processes for users to efficiently navigate the SaaS product
  • Consistent and standardized instructions for a cohesive user experience
  • Accessible and convenient learning experience for users
  • Increased customer satisfaction and reduced customer support inquiries

Deliverables

  1. One video will be delivered in .mp4 format in Full HD definition (And in the selected Aspect Ratio) 
  2. All project files will be delivered to the client on the Client Portal. 

Video Elements

A SaaS How-to video is divided into two main parts: Product UI and Non-UI. Below are the specific details:

  1. UI (%): 90%
  2. Non-UI (%): 10%
  3. UI Elements: Software UI screen recording 
  4. Non-UI Elements: Animated icons, kinetic typography

Add-ons

The following add-ons are available at an additional cost: 

  1. Scriptwriting: We can provide an enhanced scriptwriting service, ensuring a more detailed and engaging script. 
  2. Professional Voiceover Artist: We can arrange for a professional voiceover artist with a specific tone or accent, as requested by the client. (Male or female, based on your requirements in language of your preference)
  3. Subtitles: Subtitles can be added to the video to improve accessibility and viewer experience. We can also create subtitles in different languages.
  4. Excess Duration: Any video type extending the standard duration of 60 seconds. 
  5. Fast Delivery: We understand the importance of timely delivery. We offer expedited delivery options to meet your deadlines. Additional charges may apply based on the project's complexity and the standard delivery timeframe, i.e. 10-12 working days. 
  6. Revisions: We offer 2 revision rounds to ensure client satisfaction. Additional revision rounds can be accommodated at an additional cost.
  7. Multiple Video Aspect Ratio: Customization of the video aspect ratio to suit different platforms and screen sizes. (TikTok, Instagram, Facebook, LinkedIn, YouTube)

Pricing Distribution for Add-ons:

Add-on

Additional Cost

Fast Delivery

$1000- 5 business days

$500- 7 business days

$200 - 9 business days

Extended Duration (exceeding 60 seconds)

$450 - Additional 15 seconds

$750 - Additional 30 seconds

$900 - Additional 45 seconds

$1000 - Additional 60 seconds

Human Voice-over

$100 - Beginner (1-2 years of experience)

$250 - Professional (5+ years of experience)

Video Script

$120

Video captions/subtitles

$30 - English

$50 - Other

Different Aspect ratios

$150 per variation

Additional Revisions

$100 per revision 

Process

To ensure your satisfaction, we've divided our SaaS How-to Video Production process into two phases: Pre-production and Production.

Pre-production Phase

  1. Placing order: To  begin with the process, you need to place the order on the Client portal and provide your detailed requirements by submitting the Intake form. 

    We'll start by getting to know your business, competition, and target audience, so we can create a video that perfectly fits your needs. 

     

    Check out: How to Place an Order on Client Portal?

  2. Scripting: We can either use a script provided by the client or we can write it for an extra fee. 
    1. [Add-on] Script: If needed, we can develop a conversational script from the client's brief for an additional fee. You'll have up to 2 free revisions to ensure the script is perfect. 
  3. Storyboard: A storyboard will be created, which serves as a visual representation of the video's scenes and transitions. You'll have up to 2 free revisions to finalize the illustrations. 

  4. Voiceover: We'll provide a voiceover in the language and accent of your choice. There would be no revision in a recorded voice. (Male or female, based on your requirements)

Voiceover Options:

  1. No Voiceover
  2. AI Voiceover 
  3. [Add-on] Professional Voiceover Artist

Production Phase

We'll produce the video using industry-standard software such as After Effects, incorporating the script, voiceover (if selected), storyboard, and SaaS how-to video. Our skilled team will handle the editing process to create a compelling and visually appealing video.

  1. Music and Sound effects: We'll incorporate appropriate background music and sound effects to enhance the overall viewing experience. 
  2. Animation and Compilation: Custom animation and visual elements will be created to bring the video to life.

Client Communication

All communication related to the video project will happen on the Client Portal. Response turnaround time: 24 hours. Emails or scheduled calls can be used for strategic communication.

Schedule of Deliverables

The standard turnaround time for producing a SaaS How-to video is 10-12 business days. In case of a faster turn-around, you can opt for a suitable add-on. (Refer to pricing table above)

Note:

  1. One open video request at a time
  2. The turnaround time starts after we have received all the required information related to the project and nothing is pending from the Client’s side. E.g. If Figma access or branding guidelines are pending, the video production time doesn’t start.
  3. The turnaround time doesn’t include the time we wait for the Client’s review and revisions. For example, If the script is delivered for review on day 3 and the client sends feedback on day 5 (two days was client revision time), the clock for video production time starts from day 6. 

Revisions

  1. Two rounds of revisions at each stage. E.g. Suggestions given on two different dates are considered as two rounds
  2. We will proceed to the next stage only after receiving a "final approval" message from you. "Final approval" means that you explicitly use the words "approved" or "final" in your message.
  3. Any revisions requested in a previous stage after the final approval will be assessed for additional effort. We will inform you of any associated fees before making the revisions.
  4. If the final video does not meet the original instructions or misses any requirements, we will make the necessary revisions at no additional cost. However, if there is a change in the scope or design requirements, subsequent deliverables will be charged.

Example: If the script and storyboard were approved in the previous stage, but changes to the script are needed after the first video draft is sent (no changes to the storyboard), there will be a charge of $100 for the script changes. In case both script and storyboard need updations, it would cost $100 for each.

Please note that any revisions mentioned above may affect the delivery schedule. 

Rationale: Revisions take time and incur additional costs. If the original instructions are followed, but the project scope changes or there are changes from a previous stage, the entire process needs to be repeated. This requires additional effort from the scriptwriter, storyboard artist, voiceover artist, and video editor to synchronize everything again.

Billing

  1. Payment terms: 100% Upfront

Read to find out more details on how to process and manage billing on client.

Service Availability

  1. Business hours:  9 AM GMT TO 7:30 PM GMT, Monday to Friday
  2. Client Portal response time: 24 hours

We are committed to delivering a high-quality video that exceeds your expectations.